The French market concept that embodies the notion of buying local, and fresh has made its way to the Midwest. The town of Wilmette hosts the open-air in their Village Center. Public markets have been a long-standing tradition in Europe — a place where people would gather daily to choose from the best produce, crafts and other goods their geographic region had to offer. The model is now coupled with sustainability as citizens aim to be more responsible consumers.
Running through November 3, from 8 a.m. to 1 p.m., the Wilmette French Market houses a vast variety of unique vendors selling goods ranging from flowers to freshly baked bread. Saturdays in downtown Wilmette is now a place to shop fresh, embodying the practices of European culture. The market is run by Bensidoun USA, a company with 50 years of experience in management and development.